It was at the Toronto Yoga Conference and Show where I first had the pleasure of meeting Jason Scholder. After attending Jason’s Three Minute Egg presentation in the Yoga Garden, I immediately fell in love with the Eggs! This experience forever changed the way I thought about yoga props.
Before I was introduced to the Three Minute Egg®, I was only familiar with square props–the traditional yoga block as they’re commonly referred to. As an experienced sales associate working for my father at JadeYoga Canada, I was familiar with the benefits of using blocks as they can offer the support and height needed to practice a pose safely, comfortably, and with beautiful alignment. Nevertheless, it’s not uncommon to hear that blocks end up being caste aside because “they just don’t feel good.”
After attending Jason’s demonstration, I knew that the Three Minute Egg was an incredibly innovative and original product. Entering the inviting 3ME booth to purchase my first set, I was immediately impressed with the overall presentation–friendly and knowledgeable staff, an outstanding selection of colours, as well as show discounts and a free instructional DVD! When the catchy slogan “Because your Body’s Not Square” caught my attention, it all made perfect sense. Since our body’s are curved, using a hard and rigid square shape is naturally going to feel uncomfortable and awkward to work with. The yoga block needed to evolve, and because of Jason’s vision we now have the latest innovation–the Three Minute Egg®. (more…)